Roberta Fox, Executive Director
Roberta MK Fox, AIA, ASLA is the founder, owner, and lead designer of Catalyst Design PLLC. She has over 20 years experience practicing architecture, landscape architecture, and urban design for both private and public-sector projects with a special focus on strategic planning, project delivery, transportation architecture, and the people-centered spaces around them.
Layal Sadik, Community Outreach and Communications Specialist
Layal is a Junior at Appalachian State University. She has led many projects with WakeUP including a self-initiated study of walkability, bikeability, and transit across our country. Her research includes looking at how eco-friendly mobility looks in similarly-sized cities across the country along with some exciting local efforts in the area.